I think you don't understand the importance of rss/XML. While the browser designers might not get it, and appears to be dying o you, many an iPhone app, my.yahoo module, or reader.google certainly use rss, plus plenty of desktop apps. It's also an easily shared data format by companies. Also, many podcast feeds are in RSS. Two of my favorite sites compile RSS feeds - originalsignal.com and popurls.com. It ain't going away...